Blood, Sweat & Beers

When you're a soccer fan spilling beer is inevitable. In this campaign we’ll celebrate the ultimate sacrifice that every fan makes through the eye of spilled beer and we’ll do it in the most epic way possible.

College Football

Modelo gives an ode to all the full-time, die-hard football fans out there who are willing to put their heart and soul into supporting their favorite team. No matter how early they have to rise or how late they have to stay, Modelo brews its beer with the full-time fans in mind.

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